About
MISTI tools are developed specifically to help reduce the secondary trauma to families of having to repeatedly enter information about the missing during times of crisis because they don’t own report data about their missing relative. None seek to replace databases, but rather provide bridges to more info into more databases, get more info rapidly to more responsive press and more. Culturally sensitive information gathering is something not afforded to Native people historically or today. Smart, simple programming can unify disjointed, painful processes. Work is done in partnership with Cic’ka Communications and Natives in Tech.
Phase 1: Research - COMPLETE
Understand the processes and experiences of families and advocates by visiting with groups, organizations, and families. Identify and begin collecting relevant press contacts. Begin building printed tools/materials for the Workbook report.
Phase 1: Research - COMPLETE
Understand the processes and experiences of families and advocates by visiting with groups, organizations, and families. Identify and begin collecting relevant press contacts. Begin building printed tools/materials for the Workbook report.
Phase 2: Listening & Tools selection - WHERE WE CURRENTLY ARE
Visit with groups, organizations, families, and advocates to develop what a concise and effective intake process looks like. Decide which tools will adequately fit the needs identified in this stage. Continue to develop press contacts and understanding from press contacts about the best way for MISTI to garner the attention of reporters in various newsrooms. Finalize & distribute workbooks.
Phase 3: (1 of 2) Build
Work on developing copy and visual materials for the public awareness campaign. Develop what the auto-integration looks like for press and communications materials that are generated from a workbook/report intake tool developed with a technologist.
Phase 4: (2 of 2) Build
Beta test the MISTI tool online with people with whom relationships are developed and who are doing the work to be uplifted using the online tools. Decided upon the platforms that the public awareness campaign will run on.
Roll out and shift to maintenance/measurement
Do a soft public launch and full launch with press materials to promote the public launch to promote beginning one month later. The public awareness campaign is launched, aggressively promoted, and reviewed for efficacy. Planning for the next tool initiative begins.
MISTI produces more family searches empowered with the following: a printable report with the option to submit/send to multiple databases at once., art & graphic support, press materials created ad-lib style from report data sent by the family with the option of auto-sending to media, and customized printable resources reports explaining local jurisdictions and lists advocates in the area.
Visit with groups, organizations, families, and advocates to develop what a concise and effective intake process looks like. Decide which tools will adequately fit the needs identified in this stage. Continue to develop press contacts and understanding from press contacts about the best way for MISTI to garner the attention of reporters in various newsrooms. Finalize & distribute workbooks.
Phase 3: (1 of 2) Build
Work on developing copy and visual materials for the public awareness campaign. Develop what the auto-integration looks like for press and communications materials that are generated from a workbook/report intake tool developed with a technologist.
Phase 4: (2 of 2) Build
Beta test the MISTI tool online with people with whom relationships are developed and who are doing the work to be uplifted using the online tools. Decided upon the platforms that the public awareness campaign will run on.
Roll out and shift to maintenance/measurement
Do a soft public launch and full launch with press materials to promote the public launch to promote beginning one month later. The public awareness campaign is launched, aggressively promoted, and reviewed for efficacy. Planning for the next tool initiative begins.
MISTI produces more family searches empowered with the following: a printable report with the option to submit/send to multiple databases at once., art & graphic support, press materials created ad-lib style from report data sent by the family with the option of auto-sending to media, and customized printable resources reports explaining local jurisdictions and lists advocates in the area.