Who Are We?

• Art & Energy CIC
• Clean Our Patch
• Plymouth Play Scrapstore
• Pollenize CIC
• Precious Plastics Plymouth & Tavistock
• Rebel Botanists
• Seadream Education

Individually, our collective of small established organisations have a growing presence in Plymouth, each working in different but complimentary ways towards creating a greener, cleaner more sustainable Plymouth.

Our Collaborative Project

We first met as a collective in early October 2020, our ideas have evolved significantly in this short time, but an immediate shared concern was that we all struggle to invite young people to join our activities; those beyond the age of family activities attending as a child, and before full adulthood. We believe that one way to reach this group is through the use of interactive technology. We propose to commission a series of AR artworks to entice and engage. 

Engaging this age group seems particularly important as they are the ones who will be faced with an increasingly complex and challenging world in the face of climate change. We frequently hear of growing concerns about the mental wellbeing of this age group, so it feels particularly important to offer them ways to take constructive action. With apps and QR codes becoming a more general part of our world, these artworks will also be attractive to a wider demographic.

Our plan is to commission Plymouth-based Igneous Interactive (https://www.igneousinteractive.co.uk/armurals) to create a series of seven Augmented Reality artworks (one for each organisation involved). You look at the artwork through the Igneous app on your phone or tablet, and the artwork comes to life in a short animation. There will also be an audio message prompting green behaviour relating to the imagery, and a clickable link to the organisation’s website or facebook page.

The artworks can be used anywhere we can print them...

• ·       We can display them in windows to create a walking tour, with the potential to be moved to a different part of Plymouth every few months.
• ·       They can be placed inside as framed artworks along a corridor somewhere like the University or council offices.
• ·       We can print them as a series of collectable postcards.
• ·       We could also commission a mural artwork including all of the small artworks combined.
• ·       They can be included within dry business reports to add a bit of excitement.
• ·       They can be printed in newspapers, magazines and other publications.
• ·       The potential is really rather exciting as they can be reproduced in a range of scales from business cards to billboards!

The use of AR means that they are so much more than just posters! They’re fun and funky and are more likely to be shared and to generate conversation and engagement. The Igneous Interactive App will collect basic data to evidence the number of times that the artworks are activated.

We represent just a small number of the many amazing organisations working in Plymouth. With additional funding we would love to invite others to join us to promote their offerings too. A fab way to celebrate and promote local socially active organisations and positive messages!