Fee for using The Week

1. Deep emotional reckoning: Scaring people doesn’t work. Nor does the opposite - superficial inspiration by jumping to solutions. We need a space where we can safely reckon with what’s coming. 
2. Breaking through isolation: Our friends, family, and colleagues need to be part of this journey. Otherwise, we are swimming  against the current.
3. The power of narratives: We get mobilized not with fear, guilt, or sacrifice, but  with a new story and concrete tools to make our lives better.
4. Two to six months of support: Awakening can happen in an instant. But lasting engagement needs a period of regular support to solidify a new identity.

• A carefully planned and guided journey 
• that takes people from awareness and devastation,
• to energized inspiration, and finally to action and outreach to others.

• One documentary film designed (and proven!) for maximum emotional impact
• Built-in community to process the experience
• Guided conversation and next step action items

• Engage 1 million (base goal) to 10+ million people in both the US and in Europe. 
• Through a ripple effect, shift the cultural norm. Being concerned is no longer enough. We want people to find pride, joy and social recognition in facing reality and becoming involved. 
• Help bridge divides in families and social circles, by creating a context where people go deep in expressing their care and find common ground beyond surface disagreement. 

• To date, we have raised $1,1 million. Current donors include the Climate Emergency Fund and Cisco Foundation.
• We are currently looking for $1.2 million to complete funding of phase 2 for film production and web platform development. 
• The Week is incorporated as a non-profit and can received tax deductible donations in the United States, Canada, the United Kingdom, Germany, France, Belgium, Italy, Switzerland, among other countries. 
• Helene Gerin and Frederic Laloux, The Week’s two founders, have made substantial financial and in-kind donations (no salary drawn from the project).  

JOIN  US  AS  WE  MAKE THIS  BOLD  AND  INNOVATIVE NEW  PLAYBOOK A REALITY!